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2020 Annual eCommerce Personalization Report

98% of respondents agree eCommerce personalization is important for driving engagement among customers. 


Through this industry report, you’ll learn the key challenges and trends occurring in the market as digital commerce practitioners evaluate, and apply personalization technologies to eCommerce businesses.

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Reflektion Delivers

Know and Leverage Customers' Real Time Purchase Intent

Reflektion understands the individual intent and preferences of each customer and intelligently responds in real time. When combined with our knowledge of your brand’s product offerings, these insights allow you to leverage your most relevant content or products to influence each customer at every relevant point of engagement.

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Your Innovation Partner

Product Intelligence

It’s not enough to know your customer. To match them with the perfect product, you must also know your catalog. With an indexing rate of over 1 million documents per minute, our platform grasps the entirety of your catalog quickly and uses this knowledge to match shoppers with the most relevant products.

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Read what 451 Research has to say about Reflektion

“Reflektion’s AI-enabled personalization platform weighs both the ‘what’ and ‘why’ equally, giving a more complete picture for its machine-learning algorithms to work with. This includes the ability to recognize patterns, comprehend intent, predict, problem solve, identify actions and make decisions, which can result in creating a more immersive shopping experience.”

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Our Latest Insights

Everything You Need to Know about Optimizing Your Auto Parts eCommerce Site

Thanks to advances in commerce-related applications of machine learning and AI there is a significant opportunity to modernize the parts and accessories shopping experience. In this post, we’ll explore trends and applications of ML/AI to optimize the experience for the parts and accessories shopper across their journey from acquisition to engagement through retention.   Just over...

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Bring the Omni View of the Customer to life

Consumer expectations continue to rise: this statement shouldn’t be news to you. Shoppers are engaging in-store and online — and are expecting a unified experience across all touchpoints.  Despite the shift in expectations, retailers have in many ways been slow to catch up on personalizing the omni-channel shopper experience.  It’s a rare case for a...

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