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2020 Annual eCommerce Personalization Report

98% of respondents agree eCommerce personalization is important for driving engagement among customers. 


Through this industry report, you’ll learn the key challenges and trends occurring in the market as digital commerce practitioners evaluate, and apply personalization technologies to eCommerce businesses.

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Reflektion Delivers

Know and Leverage Customers' Real Time Purchase Intent

Reflektion understands the individual intent and preferences of each customer and intelligently responds in real time. When combined with our knowledge of your brand’s product offerings, these insights allow you to leverage your most relevant content or products to influence each customer at every relevant point of engagement.

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Your Innovation Partner

Product Intelligence

It’s not enough to know your customer. To match them with the perfect product, you must also know your catalog. With an indexing rate of over 1 million documents per minute, our platform grasps the entirety of your catalog quickly and uses this knowledge to match shoppers with the most relevant products.

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Read what 451 Research has to say about Reflektion

“Reflektion’s AI-enabled personalization platform weighs both the ‘what’ and ‘why’ equally, giving a more complete picture for its machine-learning algorithms to work with. This includes the ability to recognize patterns, comprehend intent, predict, problem solve, identify actions and make decisions, which can result in creating a more immersive shopping experience.”

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Our Latest Insights

Better Data, Better Business: How AI Overcomes the Problem of Bad Data

Every eCommerce executive lives with the lingering aspiration: If only I understood what my customer wants to buy when (s)he visits my site. However, this dream is quickly pushed away since this information is thought to be unattainable. Having it would allow retailers to stop guessing during site experiences. Guessing will always be imperfect, filled...

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Revenue per Visit: A Crucial eCommerce KPI

In the hyper-competitive world of eCommerce, it is imperative to keep a vigilant eye on your metrics. Knowing the subtleties of how your website traffic translates into revenue is important. This knowledge empowers your business with the ability to pivot on a dime and optimize the way you target your customers. Having this kind of...

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