Author: Sanjay Mehta

Improve the B2B Commerce Experience through AI

B2C commerce has undergone a radical digital transformation in the last decade. Amazon has made sure of that, giving consumers an easy and convenient shopping experience that has been elevated to the loftiest of golden standards, especially for tech-savvy millennials. What is becoming increasingly apparent, however, is that millennials have… Read More

Cookies or not, Grow your eCommerce Business with Reflektion

Customer data is the fuel on which online personalization thrives. Countless personalization solutions leverage the use of third party cookies to track a user’s activity across sites and offer this data in various forms such as segments to various buyers of this data such as eCommerce retailers.  Cookies and User… Read More

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