Black Friday and Cyber Monday – the longstanding hallmarks of the holiday retail season – are dead. They’ve lost relevance among today’s shoppers. But fret not dear retailers, we’re not suggesting people aren’t shopping during the holidays. In fact, the NRF has forecasted a 3.6% increase in holiday sales this year to… Read More
All eyes will be on mobile this Friday. Mobile traffic peaked on Black Friday 2015. It outpaced desktop and made up more than half of all online traffic for the day. It also proved itself a force for driving revenue, accounting for over a third of that day’s total online… Read More
With Halloween behind us, our focus can officially shift to the holiday gift giving (and buying) season. The National Retail Federation expects total retail sales in November and December to increase 3.6 percent to $655.8 billion. The online sales portion is forecast to increase nearly 10 percent over last year… Read More
The Halloween season may be a spooky and scary time of year for Americans, but for the retail and ecommerce industries, it’s deadly serious business. Halloween 2016 is predicted to be the most profitable yet. According to the National Retail Federation’s (NRF) annual survey conducted by Prosper Insights & Analytics,… Read More
In a Q&A with Kristina Knight from BizReport, our CMO Kurt Heinemann discussed what success for eCommerce will look like during the 2014 holidays and how it can be measured. Some of the questions addressed: – Which holiday metrics online retailers should be tracking – Factors that will drive online… Read More
In a Q&A with Kristina Knight from BizReport, our CMO Kurt Heinemann discussed what success for eCommerce will look like during the 2014 holidays and how it can be measured. Some of the questions addressed: Which holiday metrics online retailers should be tracking Factors that will drive online shopping This… Read More
In a recent roundtable discussion on NBC’s Press:Here, our CEO Sean Moran was asked to share his insights into what the holiday season means for eCommerce. Here are some of the key points Sean raised: – What a longer buying season (starting at Halloween, rather than Thanksgiving) means to both… Read More
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