A Clarion Call for Retailers to Deliver More to Digital Customers through personalization and individualization

A Clarion Call for Retailers to Deliver More to Digital Customers through personalization and individualization

The expectations of digital shoppers continue to increase, and retailers must meet their needs through not just personalization, but individualization.

Cameron Conaway

A Clarion Call for Retailers to Deliver More to Digital Customers through personalization and individualization

Cameron is the Director of Content at Reflektion. His work as a journalist and content marketer has appeared in Forbes, Newsweek, and The Guardian, among other outlets. Connect with him here on LinkedIn and on Twitter @CameronConaway.