We've found opportunities to improve your shopper experience

  1. Dynamic Personalization: Prioritize products of individual interest across site search and product merchandising to reduce bounce rate and improve products’ relevancy.
  2. Multi-variant and A/B testing: Our customer success team continually works with customers to optimize and increase revenue with ongoing testing.
  3. “Just for You” Landing Page: We recently worked closely with Lane Bryant of Ascena Brands to develop a high-converting, ‘Just for You’ landing page with cross-category merchandising. They have seen a consistent 14%+ conversion rate.
  4. Advanced Merchandising Analytics: Make strategic decisions to drive the business forward through granular, contextual, and historical insights into key site dimensions such as revenue, average order size, abandoned cart rate, page views, conversion rate, and orders.

Analysis & Opportunity

That's where Reflektion comes in ...

Reflektion delights your shoppers with a seamless digital experience. From search to sale, we help you create relevant experiences that drive conversions. 

How can Free People benefit?

After our initial evaluation of freepeople.com, our team believes Reflektion can:

  • Reduce Bounce Rate
  • Increase your conversion rate by 10%
  • Increase your average order value RPV by 10%
  • Reduce to cost of maintenance and vendor expenses by 25%

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