Customer Engagement Platform

By: Reflektion • December 2, 2019

The Reflektion Customer Engagement Platform delivers best-in-class, highly engaging, predictive, and individualized shopping experiences so brands and retailers can drive more revenue and delight every visitor. At the core is the Customer Profile Database that continues to grow exponentially with data on shoppers’ location, preferences, clickstream interaction, and purchase history.

Our scalable, modular architecture delivers personalized experiences for Search, Recommendations, Category, and Landing Pages, Content Personalization, and Email, all made smarter with E-Commerce AI/ML that’s continuously uncovering hidden relationships across broad and growing combinations of products, attributes, visitor interactions, and their subtle preferences. The Customer Engagement Console offers self-service controls for adapting to business needs.

Reflektion

Reflektion’s AI-powered personalization platform listens to the behaviors of each individual shopper, utilizes Artificial Intelligence to calculate their preferences and intent, and then responds to every moment-to-moment interaction by displaying the most relevant content and products in real-time and across the digital touchpoints that matter most—including preview and site search, product recommendations, category and landing pages, and email.

Leading retail brands such as Hanes, Marmot, Skechers, and Ulta rely on Reflektion’s platform.

Founded by pioneers in Artificial Intelligence and awarded both the Best eCommerce Solution and Best Overall Business Technology Solution by SIIA in 2019, Reflektion combines individual shopper insights, product intelligence, and AI to create more relevant and impactful eCommerce experiences.