Reflektion Blows Open the Doors to Its New Windy City Office
Silicon Valley’s Leader in 1 to 1 eCommerce, also known as electronic commerce, digital commerce, or internet commerce, refers to the buying and selling o... More Personalization -- in the eCommerce context -- refers to the practice of creating personal interactions and experiences ... More Expands to Chicago’s Technology Hub
Reflektion, an innovator in eCommerce 1 to 1 Personalization, today announced the opening of its second office in Chicago, Illinois. The company’s expansion is a result of strong growth over the past year driven by recent customer wins including Disney, Uniqlo, and others. Expanding out of their Silicon Valley headquarters, Reflektion’s new 2,400-square-foot office will be located in Chicago’s River North District and will extend the company’s footprint to support its growing roster of clients and prospects based in the Midwest, as well as access to a highly skilled workforce.
“We considered a number of cities for our growth beyond California, and Chicago came out on top. The city has a lot to offer and is a good match for us for a number of reasons,” said Sean Moran, CEO of Reflektion. “From a recruiting aspect, there’s a vibrant population at top universities like University of Chicago, Northwestern, UIC, and Loyola. In terms of sales, we’ll be close to key retailers such as Kohl’s, Best Buy, and Crate and Barrel. Additionally, the Windy City tech scene is booming.”
Reflektion powers real time eCommerce personalization for some of the industry’s top retailers and brands. The company’s complete eCommerce and marketing solution includes predictive product recommendations, personalized site search, mobile, shopper analytics platform and a marketing suite including email and creative optimization. A major competitive advantage is the company’s ability to tailor digital content and merchandise around individual shopper preferences (as opposed to broad based market segments). On average, Reflektion’s clients experience a 70 percent increase in engagement and 26 percent higher conversion rates once they have implemented the solution.
At their Chicago office, Reflektion has already attracted top talent from companies such as Groupon, Monetate and Oracle. The company is currently hiring for sales, marketing and account manager positions at the new location. For the full list of job openings, visit
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Reflektion provides a complete 1 to 1 eCommerce solution for the world’s leading brands. The company is re-writing the eCommerce Personalization playbook to truly revolve around individual shoppers. Reflektion’s eCommerce solutions power brands like Disney, Uniqlo, and Converse. Reflektion clients are generating significantly higher returns than legacy Personalization platforms with conversion rates increasing by an average of 26%. The company is backed by leading investors including Intel Capital and Nike.