The definition of visual merchandising has expanded over the years to encompass the rise of digital merchandising and ecommerce.

What is visual merchandising?

The rise of digital merchandising and ecommerce has led to an expanded definition of visual merchandising.

Cameron Conaway

What is visual merchandising?

Cameron is the Director of Content at Reflektion. His work as a journalist and content marketer has appeared in Forbes, Newsweek, and The Guardian, among other outlets. Connect with him here on LinkedIn and on Twitter @CameronConaway.