The Secrets of Winning Empowered Customers with 1:1 Engagement


Today’s empowered ecommerce customers expect 1:1 engagement across all digital touchpoints.

Kurt Heinemann and Harsh Jawharkar presented how digital retailers everywhere can win empowered customers and experience dramatic increases in average order size, digital revenue, and even customer loyalty by responding to and engaging customers as individuals.

For an in-depth exploration of responsive merchandising, check out our book on the topic. It was endorsed by Forbes-recognized influencer Mari Smith and we think you’ll find it valuable. Just click on the cover.

Responsive Merchandising: How Elite Retailers Are Winning Empowered Customers