We've found opportunities to improve your shopper experience

  1. Visual Preview & Full Search: Align search results with preferences i.e. gender, color. Increase search usage by 13% and revenue by 2%.
  2. Recommendations: Leverage recommendation widgets for cross-sell opportunities and increase average order value (AOV).
  3. Dynamic Personalization: Prioritize products of individual interest across site search and product merchandising to reduce bounce rate and improve products’ relevancy.
  4. Category Landing Pages: Display different category experiences to new or returning visitors, adapting the experience to feature select sub categories (by store availability, collection, etc.) which improves the relevance of products and prompts increased conversion.
  5. BOPIS: Unlock seamless omnichannel experiences with buy online, pickup in-store. Promote the products at your local store after showing intent.

Analysis & Opportunity

That's where Reflektion comes in ...

Reflektion delights your shoppers with a seamless digital experience. From search to sale, we help you create relevant experiences that drive conversions. 

How can Serena & Lily benefit?

After our initial evaluation of serenaandlily.com, our team believes Reflektion can:

  • Reduce Bounce Rate
  • Increase your conversion rate by 10-15%
  • Increase your average order value (AOV) by 10%
  • Reduce to cost of maintenance and vendor expenses by 25%

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