Tag: customer engagement

Announcing the 2020 Annual Reflektion eCommerce Personalization Report

Online shoppers have been filling their carts with increasing gusto every year, and 2020 brought a surge in eCommerce that few could have predicted. The coronavirus pandemic has underscored the sheer range of products consumers can buy anywhere, at any hour of the day, and from any device. For online… Read More

Customer engagement — not just experience — is the key to eCommerce Growth

There was a time when creating a positive customer experience was as simple as providing a good selection, competitive prices, and friendly, knowledgeable service. In today’s digital sphere, however, consumers are much more demanding and discerning. When customers visit an eCommerce website, the internet is their oyster, so to speak;… Read More

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