Tag: customer engagement

How Omnichannel Personalization Provides Customer Convenience with a Competitive Edge

In so many ways, the coronavirus pandemic has defined a new normal. Changes in the way we work are the most talked-about aspect of this new state of things. However, what grabs retailers’ undivided attention is a parallel shift that has taken place in the way we shop. During this… Read More

Customer engagement — not just experience — is the key to eCommerce Growth

There was a time when creating a positive customer experience was as simple as providing a good selection, competitive prices, and friendly, knowledgeable service. In today’s digital sphere, however, consumers are much more demanding and discerning. When customers visit an eCommerce website, the internet is their oyster, so to speak;… Read More