Guide to Unlocking Shopper Intent
What happens when a digital store flat out ignores its shoppers? You miss out on opportunities for conversions and engagement. It’s what many eCommerceeCommerce, also known as electronic commerce, digital commerce, or internet commerce, refers to the buying and selling o... More marketers are doing by not getting personalization right and not capturing and responding to their shopper’s real time intent.
Our latest guide, Unlocking Shopper Intent: The Real Time Imperative uncovers how you can beat your competition by getting PersonalizationPersonalization -- in the eCommerce context -- refers to the practice of creating personal interactions and experiences ... More and shopper intent right.
On a good day, 5% of an eCommerce site’s traffic converts. How are you leveraging the behavior of the rest of your traffic in order to drive them towards a conversion event?